Multi-Family Investments Continue to Be a Strategy for the Ultra-Rich

June 20, 2017

In the eyes of many wealthy and proven investors, real estate investment is a preferential way to grow your wealth. According to Forbes, the USA hosts the majority of property tycoon billionaires (44) in comparison to any other country in the world. Of these 44 billionaires, the wealthiest American property mogul is Donald Bren, who boasts an astounding portfolio of real estate, which includes 50,000 apartments. As part of the strategy to scale their portfolios, wealthy individuals are looking beyond single-home investments as the avenue to take, and they follow a multi-family investment approach.

There is a leading viewpoint among these investors that single-home investments are more of a liability than an asset. They reason that your capital gets tied up, and these properties do not pay out each month accordingly. For many in this investor class, the buying of a home as an initial investor is seen to be no different than having a simple savings account, where you leave your money sitting in the bank. This is because the money’s true potential is not leveraged.

When comparing single homes to multi-family homes, cash flow is always greater with the latter. In fact, the more units held under a single roof also reduces the risk of income loss. If a property becomes vacant and it is a single home, then there is a total loss of income. In terms of maintenance costs, there is also an economy of scale which favors multi-family homes, as it centralizes the costs in a single roof and garden, just like a private home, but there are more tenants providing a vastly higher income. In addition, the higher income flow will free up money for a property management company to make the investment more hassle-free.

According to the successful real estate entrepreneur Grant Cardone, the best way to get involved in multi-family real estate would be to initially invest in a multi-unit project with at least 16 units. Cardone’s portfolio has already surpassed 4,000 apartments, and he believes that multi-family investments will continue to be as lucrative as ever in the upcoming decade.

Multi-family investment is definitely a trend that is on the upswing. These following factors on the ground indicate that this sector will continue to steadily grow in the upcoming years:

  • The Baby Boomer generation is headed for retirement.

We will be seeing more and more new projects and property conversions to apartment complexes in the future to meet the retirement needs for this generation. Some Baby Boomers will also be looking to downsize from their current private homes to more affordable and suitable multi-family properties.

  • Millennials are looking to rent and not buy.

The millennial generation, which comprises many students and new entrants to the job market, brings a surge in demand for affordable multi-family rental properties in the metro areas. The outlook is that they will be acquiring first-time property-owner status at a far later stage in their lives than their parents.

  • Significant barriers to home ownership.

Today, the levels of home ownership in the USA are at a 50-year low, standing at 63%, according to the US Federal Reserve statistics. In the metropolis areas, this is a driving factor for a multi-family rental market.

Ultra-rich investors have managed to accumulate great wealth through the ownership of multi-unit properties. There is now an opportunity for investors of all sizes to take part in such deals, which were inaccessible beforehand if you were not extremely wealthy. If you are looking to enter the multi-family market as part of your investment strategy, then iintoo is a great place to start. iintoo offers investment opportunities for multi-family projects on its real estate investment platform from as low as an initial $25,000 investment.

Are you interested in exploring some of our investments? Join us today for additional information.

Explore our recent investment offerings

  • open

Chestnut Heights Townhomes – Olathe, KS

  • Olathe, KS

  • Multifamily

  • Equity

  • Min Investment


  • Duration

    18-36 Months

Join iintoo's Community

We’ve made it easy to connect with fellow investors so you can enjoy a wealth of real estate investment experience. Join our family today to share, learn, and invest with the best minds in the industry.

Start Now

*When we refer to “Equity Protection” we are referring to an arrangement where iintoo epiic GP LLC, the general partner of each covered issuer (“Covered Issuer”), promises that, even in the event the underlying project is not profitable or records a loss, the investor in the Covered Issuer shall receive a specified amount equal to the original principal investment he/she/it provided (less other amounts already received by such individual investor during the course of the investment) subject, however, to significant limitations including but not limited to repayments for losses in the Covered Issuer are only made up to a maximum amount of funds available from the retention account and the policy (where such policy limit may be less than the total amount invested), repayments are on a first come, first serve basis, and losses are aggregated across Covered Issuers subject to the same retention account and policy. iintoo epiic GP LLC, and not investors, is a party to the policy with Everest Insurance®. As a result, investors have no direct legal rights under the policy. In addition, beyond use of the Equity Protection proceeds from the retention account and the policy, neither iintoo epiic GP LLC nor the Covered Issuer has any obligations to indemnify investors for losses. For more information, please see “Business of the Company—Equity Protection” and “Risk Factors—Risks related to the Equity Protection” in any of our issuers’ private placement memoranda.

The above may contain forward-looking statements. Actual results and trends in the future may differ materially from those suggested or implied by any forward-looking statements in the above depending on a variety of factors. All written and oral forward-looking statements attributable to us or persons acting on our behalf are expressly qualified in their entirety by the previous statements. Except for any obligations to disclose information as required by applicable laws, we undertake no obligation to update any information contained above or to publicly release the results of any revisions to any statements that may be made to reflect events or circumstances that occur, or that we become aware of, after the date of the publishing of the above.

Private placements of securities accessible through the iintoo™ social network real-estate investment platform (the “Platform”) are intended for accredited investors. Such private placements of securities have not been registered under applicable securities laws, are restricted and not publicly traded, may be subject to holding period requirements, and are intended for investors who do not need a liquid investment. These investments are not bank deposits (and thus are not insured by the FDIC or by any other federal governmental agency), are not guaranteed by and iintoo Investments Ltd. (“iintoo”) or any third party working on our behalf, and may lose value. Neither the Securities and Exchange Commission nor any federal or state securities commission or regulatory authority has recommended or approved any investment or the accuracy or completeness of any of the information or materials provided by or through the Platform. Investors must be able to afford the loss of their entire investment.

Equity securities are offered through Dalmore Group LLC. (“Dalmore”), a registered broker-dealer and member of FINRA/SIPC. Any real estate investment accessible though the Platform involves substantial risks. Any financial projections or projected returns are projections only, and iintoo makes no representations or warranties as to the accuracy of such information and accepts no liability therefor whatsoever.

Investors should always conduct their own due diligence, not rely on the financial assumptions or estimates displayed herein, and should always consult with a reputable financial advisor, attorney, accountant, and any other professional that can help them to understand and assess the risks associated with any investment opportunity. Any investment involves substantial risks. Major risks, including related to the Equity Protection and/or the potential loss of some or all principal, are disclosed in the private placement memorandum for each applicable investment.

Neither iintoo nor its affiliates nor Dalmore Group LLC makes investment recommendations nor do they provide investment advisory services, and no communication, including herein or through the Platform or in any other medium should be construed as such.

iintoo, its employees and affiliates are not insurers or insurance brokers, and do not offer insurance services, advice or information to new or existing investors.
Insurance is provided to Iintoo epiic GP LLC (and placed through Cobbs Allen, a licensed insurance intermediary) by Everest Insurance®, subject to all of the terms and conditions of the applicable insurance policy, to support iintoo’s equity protection undertaking as further specified and described in the confidential offering materials of iintoo. Everest Insurance® is not a sponsor or promoter of any offering described herein.

The Terms of Use regulating your use of the Platform can be found at:
The Platform’s Privacy Policy can be found at:
By accessing this site and any pages thereof, you agree to be bound by our Terms of Use and Privacy Policy.

About Everest®
Everest Re Group, Ltd. is a Bermuda holding company that operates through the following subsidiaries: Everest Reinsurance Company provides reinsurance to property and casualty insurers in both the U.S. and international markets. Everest Reinsurance (Bermuda), Ltd., including through its branch in the United Kingdom, provides reinsurance and insurance to worldwide property and casualty markets and reinsurance to life insurers. Everest Reinsurance Company (Ireland), provides reinsurance to non-life insurers in Europe. Everest Insurance® refers to the primary insurance operations of Everest Re Group, Ltd., and its affiliated companies which offer property, casualty and specialty lines insurance on both an admitted and non-admitted basis in the U.S. and internationally. The Company also operates within the Lloyd’s insurance market through Syndicate 2786. In addition, through Mt. Logan Re, Ltd., the Company manages segregated accounts, capitalized by the Company and third party investors that provide reinsurance for property catastrophe risks. Additional information on Everest Re Group companies can be found at the Group’s web site at

© 2020 iintoo Investments Ltd. All Rights Reserved.